Commercial signage is going digital. Electronic LED panels allow the ability to change graphics as demand is needed. A multi-tenant property owner can change a new slot on the fly. Animation grabs attention of drive-by traffic. Promotional programs can be displayed easily and as frequently as wanted.
Getting a full-color electronic LED is a project in itself.
The first issue is getting the LED display approved in the community through the Sign Permit process. The way to battle this issue is to fully understand the problem. Our team speaks all current LED technology. Our staff includes technicians who have personally built electronic LED panels, repaired all major LED manufacturer damaged displays, and retro-fitted new displays with current technology. We offer our knowledge in approaching City Municipalities (and County Properties) with a game plan that satisfies all needs. In many cases, we have been able to get the Municipalities to update their own Ordinances.
The next issue is costs. Yes, electronic LED displays are expensive. It’s basically an outdoor television with a built-in computer, controlled by another computer. The ROI (return on investment) is a no-brainer once you consider the immediate payback on increase in sales and recognition in the community. The ability to promote and/or change information is a bonus that pays back immediately.
This project was for a commercial facility with multiple tenants. It was a County property (more difficult than City ordinance in most situations). We walked the entire project through Permit approval with a dozen Variance applications, which took nearly a year.
Keep in mind that our modular sign monuments are the Best because they ship directly to the job site. These electronic LED panels literally screwed to an integrated support frame in the stucco sign monument. The cost savings in our stucco sign monument, which perfectly matched the architecture and stucco color of the building, deducted from the costs had the client paid a local contractor (architect, masonry contractor, installer, etc.) took a HUGE chunk out of the LED costs. We are high-volume and represent numerous LED manufacturers, so there is savings there as well.
Here are pictures of the unit after delivered to the job site. The LED panels are a P-10 (Pitch 10mm between pixels – 1R1G1B):
This is a picture of a bright white smile the Doctors wanted on their new full-color LED display:
And this is the picture of on the full-color P-10 LED displays after installation and electrical connection: